Notable Words From Advertising Notables

Steve Hall started a prominent ad blog and a social network around that blog. Maybe he’ll start an agency too.
Whatever the case, Hall did attend a panel at Advertising Week today called Want to start an AD agency?!
Some of the interesting things he heard:

  • Linda Kaplan Thaler told executives at Herbal Essences (the orgasmic-tastic “Yes! Yes!” campaign was her work), that “only an orgasm could save this brand.”
  • On hiring, Richard Kirshenbaum said, “I’ll take ‘smart and mean’ or ‘dumb and nice’ but I won’t take ‘dumb and mean.'”
  • Zan Ng of Admerasia said, “Don’t rent space. The rent will kill you.”
About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.