Not Your Grandfather’s Financial Rag

Forbes Magazine and its competitors can’t simply sell to old white men in suits. Not if they want to grow revenue, that is. Yet, I question whether an ad that would be at home in Skateboarding is the way to go.
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The ad from Merkley and Partners reads: No salary earning, old underpants wearing, billionaire on paper CEO. It’s a new game. Forbes.com

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About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.