Not Dean & DeLuca (But Might As Well Be)

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Sally Quinn and her son, Quinn Bradlee
The New York Times “Sunday Styles” section gave Costco some free advertising today, and the paper even managed to fill the unpaid advertorial with inside the beltway celebs.

To its benefit, Costco has carefully fashioned an upscale-downscale image, and their stores do better in high-end locations, said the company’s chief financial officer, Richard Galanti. In the Washington area, the highest volume location is its store in the Pentagon City neighborhood of Arlington, Va.
Richard Perle said he shopped at Costco once a week when he was in town, and at a dinner party he held recently for several colleagues and friends, most ingredients were from there — the beef for his daube à la Provençal, the limes for his lime soufflé. The salmon for gravlax — also from Costco. He said he always received compliments, and he always got double takes when he told his guests where he shopped.
“The book section, the cheese section, the seafood, I almost always get some fresh produce there,” he said, rattling off his favorite Costco haunts. “I just bought chanterelles there the other day, and they often have fresh shiitake mushrooms.”

Sally Quinn, Ann Jordan, Ellen Bennett and Juleanna Glover are also named in the piece.

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.