Not Boston

by David Burn on April 13, 2007

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Josh Spear’s intern, Carmel, uncovered this innovative out-of-home promotion for Teenage Mutant Ninja Turtles.
Digital marketing agency, Ginga, projected these scenes directly onto a 25-story building in Sao Paulo. The Brazilians, while curious, discerned no imminent threats to public safety.

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