Adweek is showcasing the McKinney-produced Nike film shown above.
The video promotes an online competition called GameChangers: Change the Game for Women in Sport. It’s a joint effort from Nike and Ashoka, a nonprofit community of social entrepreneurs. It’s the second year in a rown the two have teamed up in a global search for sports programs that help create social change.
Nike Loves Strong Women, Strong Women Buy Gear
February 24, 2009 By