Nike Loves Strong Women, Strong Women Buy Gear


Adweek is showcasing the McKinney-produced Nike film shown above.
The video promotes an online competition called GameChangers: Change the Game for Women in Sport. It’s a joint effort from Nike and Ashoka, a nonprofit community of social entrepreneurs. It’s the second year in a rown the two have teamed up in a global search for sports programs that help create social change.

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.