Need Some Sin? Call The Vice Squad Agency

I’ve always believed that ad agencies are way too generalized: that they don’t have a point of view or specialty, whether it’s the type of work they do or clients they pursue.
My guess is that the new Dallas-based Vice Squad Agency won’t have that problem.
Pegasus News has more:

Gambling, Alcohol and the Adult Industry comprise an enormous portion of our economy, yet there is not a single advertising agency catering to their needs – until now. We believe there are vast opportunities to both create solid creative work and help businesses in these sectors reach their full potential. Furthermore, many companies in “vice”-related industries haven’t had the benefit of professional marketing services and stand to see dramatic increases in sales and profits by utilizing marketing tactics utilized by mainstream companies.

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I’ve worked on some of this stuff, so I’ll be interested in how the Vice Squad Agency fares. I found that clients in these types of businesses, on a personal level, tend to be very, uh, ethically-challenged. Which can really try your patience. On the other hand, many of them have loads of cash and are all too happy to spend it on marketing, which is a very good thing in profit-starved agencies.

About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for TalentZoo.com and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.