Ndamukong Suh Motors Through Portland In A New Chrysler 300

May 4, 2011 By David Burn 3 Comments

Ndamukong Suh is from Portland (where I live). He played college ball at Nebraska (where I’m from). The Detroit Lion tore up the NFL as a rookie last season. Now, he’s starring in the latest ad from Chrysler, courtesy of Wieden+Kennedy.

Like Eminem in the automaker’s hit Super Bowl ad, Suh stoically drives a Chrysler through the streets of his hometown — in this case, Portland — while a grizzly voice extols the virtues of hard work and humble beginnings.

In related news, MLive.com reports that Suh plans to participate in the upcoming Gumball 3000, a 10-country race sponsored by video game developer Ubisoft. Suh plans to drive either a Chrysler 300, Dodge Challenger or Charger in the race.

Filed Under: Car Account, Celebrity Endorsement

About David Burn

I wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.

Anonymous

He’s also running local TV in Omaha with a local Ford dealership. Wonder how that played out in the Chrysler negotiations…
http://twitter.com/MediaFiche MediaFiche

I like this ad, mainly because I don’t want Suh upset and come trucking through me.
http://twitter.com/CharlieQuirk Charlie Quirk

Love the boy named Suh. He and Fairley are going to be a force to be reckoned with this year!