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Moonlighters Plucked From The Crowd To Create New DISH Network TV

June 4, 2010 By Leave a Comment

Victors & Spoils’ new campaign for DISH Network marks its first full-scale effort using crowdsourced creative concepts and scripts.


Hmmm…these spots look like any other spots of questionable quality. In other words, V&S has yet to prove their proprietary “directing and curating” creative process delivers better work. But it’s a new shop with a new process, let’s see where else this goes…
By the way, the creative team behind the concept and writing of the spots has asked to not be revealed, as they work for a well-known U.S. advertising agency by day.

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About David Burn

I wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.