Moonlighters Plucked From The Crowd To Create New DISH Network TV

Victors & Spoils’ new campaign for DISH Network marks its first full-scale effort using crowdsourced creative concepts and scripts.

Hmmm…these spots look like any other spots of questionable quality. In other words, V&S has yet to prove their proprietary “directing and curating” creative process delivers better work. But it’s a new shop with a new process, let’s see where else this goes…
By the way, the creative team behind the concept and writing of the spots has asked to not be revealed, as they work for a well-known U.S. advertising agency by day.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.