Montgomery, Alabama Is As American As It Gets. Think About It.

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Earlier this month, we took note of Goodby’s carless print ads for Hyundai. Now the foreign car company’s Think About It campaign is playing on TV and the intertubes.
I like the site. It’s clean, the copy sings and the music is right. But there are no participatory media options. I know Apple’s cinema display makes overworked art directors think the web is cinematic. And it is, as Goodby proves here. But with no chance to comment or interact with other brand advocates, I feel something major is missing.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today, as head of brand strategy and creative at Bonehook in Portland, Oregon, I'm focused on providing affordable and effective integrated marketing solutions to mid-market clients.

Comments

  1. And all that streaming video slows down users with slower internet connections too.