Money Talks (Again)

Omnicom swooped in on another creatively-driven agency. This time, it’s 180 in Amsterdam.
Founded in 1998 by Managing Partners Alex Melvin, Guy Hayward and Chris Mendola, 180 Amsterdam is one of the most awarded independent agencies in the world. In 2004, 180 Amsterdam was recognized as the world’s third most awarded agency at the Cannes Lions International Advertising Festival.
“Led by an outstanding management team, 180 is at the leading edge of international creativity. We are delighted to welcome 180 to our portfolio of award winning, world-class creative agencies,” said John Wren, President and CEO of Omnicom Group Inc.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. i really hate walmart