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Mica Could Be Mega

May 27, 2005 By

Ernie Schenck might consider buying a Mica MP3 player from Norway, if it wasn’t for the power of Apple

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Filed Under: Brand Evangelism
About David Burn

I wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.

  • redhair

    Contrary to popular opinion, the iPod does have the ability to record. One just needs to buy the Griffin iTalk or the Belkin Voice Recorder and one can record voice as well as music, though music recording may be done in a convoluted way.

  • http://adpulp.com David Burn

    Good to know.