CiCi’s Pizza Buffet is known for cheap prices, peppy workers and a variety of pizza toppings, according to USA TODAY.
With this new work from Deutsch LA, CiCi’s would like to become known as the antidote to greasy food in a bag. CiCi’s is not content to let salad have that position in the meal eater’s mind. No way, not when pizza can have it.
About David BurnI wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.
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