McMahon’s Mania Helps Sell Chicken

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Popeyes Chicken & Biscuits is teaming up with Wrestle- mania for a promotion developed jointly by Pepsi-Cola and DiMeo & Co./Chicago, ad agency of record for Chicago-area Popeyes outlets. Starting Wednesday, Popeyes customers who purchase a combo meal will receive a package of World Wrestling Entertainment trading cards.
[via Lewis Lazare]

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.