Matters of the Heart

Diet Coke is supporting The Heart Truth with two new 15-second spots that will air tonight on American Idol.

Agency: Wieden + Kennedy, Portland
Director: Pistachios
Production Company: Blacklist, New York
Original Music: Charlie Campbell

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. Cute spots…but sometimes drinking DC give me an irregular heartbeat.