Making Sense Of Edward Jones

I enjoy the Edward Jones “Making Sense of Investing” camapign. It’s memorable, sensible and delivers a distinct service benefit. The spot above also benefits from sharp writing and great casting.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.