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Look Ma, No CGI

Sometimes it helps to see the “making of” segment or director’s notes before the feature. This is one of those times.

Okay, now view the spot from McCann Erickson.
The advert imitates the infamous Bellagio fountains in Las Vegas in tune to the comic opera Don Pasquale.

About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.