Long Copy Ads, Courtesy Of The Onion

No it’s not an ad, but it sells. From an article called “The Imminent Collapse Of Global Markets Is No Reason To Skimp On Four-Season Gutter Protection”:

In a lot of ways, our economy is like a gutter. You take care of it, and it takes care of you. But when the people in charge decide to neglect the economy, to not invest properly to protect it from “bad weather,” then those bad decisions will end up costing more in the long run. Like sometimes squirrels can get in there and build nests, and then everything backs up and you’ve got water dripping through your ceiling every time it rains.

About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for TalentZoo.com and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.