Londoners Waiting For A Train Will Read Your Words

CBS Outdoor, in association with Campaign, are celebrating the artistry behind long copy with The London Long Copy Challenge.
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The competition is to create an Underground poster that is anywhere between 50-200 words, with a message tailored at Londoners.
Interestingly, this is not a consumer generated content contest. It’s a contest for agencies and brands. The Grand Prix winning brand from each category will win £125,000 of Cross Track media space in Central London. Members of the winning creative teams will also receive £1,000 shopping vouchers and be featured in Campaign.

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About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.