Londoners Waiting For A Train Will Read Your Words

CBS Outdoor, in association with Campaign, are celebrating the artistry behind long copy with The London Long Copy Challenge.
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The competition is to create an Underground poster that is anywhere between 50-200 words, with a message tailored at Londoners.
Interestingly, this is not a consumer generated content contest. It’s a contest for agencies and brands. The Grand Prix winning brand from each category will win £125,000 of Cross Track media space in Central London. Members of the winning creative teams will also receive £1,000 shopping vouchers and be featured in Campaign.

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.