Log Off And Head For The Keys

Monroe County Tourist Development Council is running a new campaign from Tinsley Advertising in Miami.

Tinsley Creative Director Dorn Martell says, “Everyone is preaching technology as an escape. What we want to do is position the Keys as an alternative with ‘real’ experiences.”

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.