Life Is A Contest, Especially When You’re In A Band

Sometimes the music makes the ad. That’s clearly the case for FreeCreditScore.com. A fact which makes a nationwide band search–which is a “been there, done that” idea–brand appropriate.


The summer-long search concluded with The Victorious Secrets, a band from Detroit as the winner. The band emerged as America’s favorite in a competition that began with more than 100 hopefuls. The new spot debuts Sept. 12th during the 2010 MTV Video Music Awards program.
[via Salt Lake City Egotist]

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Disc golfer. Fan of Kurt Vonnegut, community radio and wolves in the wild. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.