Let’s Have TXT

TRAINED PROFESSIONALS ARE AVAILABLE TO HELP YOU PRACTICE YOUR SEXY TXTING SKILLS.

McKinney’s new Valentine’s Day campaign for Virgin Mobile encourages one to talk dirty to real live human beings posing as sexy secretaries, housewives, cowboys, firemen, etc. They’re positioning it as a “sexy alternative to the real thing.” And as a precursor to one’s own naughty but nice messages that might go out on 2/14.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.