Lenovo: For Those Who Do

I like the hectic pacing of these new spots for Lenovo from Saatchi & Saatchi/NY.

I also like how in the band spot, the copywriter name drops indie rock Omaha, home of Saddle Creek Records.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. Nothing like a good name drop.