St. Paul-based copywriter, Craig McNamara, wrote to say he’s linking to us.
Link share requests don’t interest me much, but McNamara is posting about this classic Betty Crocker ad and I can’t argue with that.

Just Add Water
Filed Under: Ad People
I wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.


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