Charlotte-based interactive design agency MODE has been busy cooking up some digital chops for its Checkers & Rally’s Restaurants client.
Beyond creating and maintaining a new website, and social media efforts across Facebook, Twitter, and YouTube, MODE is also responsible for extending the digital experience through promotional microsites, franchise development, paid digital strategy, search engine optimization, mobile web efforts, social monitoring/response, and communication to the Flavorhood community via email and SMS campaigns.
Partner & Interactive Director for MODE Tyler Hawes says, “For a challenger brand of this size, digital proved to be the perfect medium to help level the playing field against the larger industry players, and to execute their localized market strategy.”
