It’s A Moser-Wellman Word After All

Disney World is being taken over by the people.
Yes, socialism has come to Orlando. Actually, no. It’s extreme personalization that’s making a splash.
Disney created, a site that lets you customize a video with your name or the name of a Mouse-loving family member.
Annette Moser-Wellman calls the effort “marketing well.” She also says, “Celebration is a need that everyone has – even in a turbulent economy.”

About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.