IT Meltdown Wreaks Havoc in San Francisco

The Guardian is reporting that Levi Strauss announced a 98% drop in second quarter profitability and a 19% decline in US sales.
The culprit, other than tight-fisted consumers, appears to be the company’s IT operation. A software disaster stopped all product deliveries in the US for seven days earlier this year.
David Bergen, Levi’s chief information officer, who came on board eight years ago to reconcile the company’s hodge-podge of systems to a SAP-centric one, has quietly left Levi’s.
Earlier this year Waste Management sued SAP for $100m over a problematic implementation.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.