If You’re Not Now Social, The Joke’s On You, Or So I’ve Been Told

Big Fuel–a “pureplay social media agency designed for the needs of large brands”–is hiring.

I like the tongue-in-cheek nature of their employment ad, but I’m confused as to why the straight video (see below) also seems like a joke.

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Disc golfer. Fan of Kurt Vonnegut, community radio and wolves in the wild. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.