Is All That !@#$% Cursing Necessary?

I’m wondering if this spot for Sega’s “Rise of Nightmares,” made for Kinect on xBox, would be funny if Grandma didn’t curse.

But then, we always laughed when my grandmother cursed occasionally. Because it was so unlike her.

The agency that created this spot is Hub Strategy in San Francisco.

About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for TalentZoo.com and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.