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INNW

Doritos wants you to stop procrastinating. Because “Doritos is all about making a statement and living life in the now.”
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That’s why the snack food maker is taking part in the oh so Converse-like Fresh Films contest with Sony, and why they stand behind INNW.com, short for “If Not Now When?”

About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.