Ignorance Is Also Viral

Sometimes I pause to ask myself just how many “Americas” we have in this country. There’s the America that Reagan idealized in his shining city upon a hill. As Joe Bageant reminds us in his book, Deer Hunting with Jesus, there’s also the a large backwoods America, where all kinds of strange ideas take root.
Today’s Washington Post takes us to one of the Bageantian hamlets that are hard for some urban, coastal sophisticates to imagine. But lack of imagination doesn’t make these places any less real.
Welcome to West Plains, MO:
outrageous_outdoor.jpg

Since it was erected by a local conservative about a month ago, the billboard has been criticized by political Web sites, media outlets and travelers passing through West Plains as racist, factually inaccurate and small-minded. More telling, though, has been the reaction — or lack of it — in the town itself.
“To a lot of us, the sign is just a step in the right direction,” said Kevin Collins, 38, who wrote to the local newspaper in support of the sign. “I’m like a pit bull, and believe some things are worth fighting for. We can’t just sit back and let him become president.”

The part that’s insane is the fact that Obama, more so than McCain, has small town America’s interests at heart. But “policy” doesn’t travel well to these isolated towns. “Policy” is something that educated people discuss over pear mojitos. Intolerance, however, well that arrives fresh each morning care of conservative talk radio.


If you haven’t read Bageant’s book, please consider doing so. There can’t be any segment of our population that’s neglected and left behind. That’s injustice. It’s easy to put people like Kevin Collins–the guy who “can’t just sit back and let him become president”–in a derogatory box. But there’s no advancement in that.
Let’s listen to Bageant on the topic…

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About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.

  • http://blog.operator-speaking.com/ The Operator

    Perhaps it is the relative merit or “virtue of ignorance” which is viral, rather than the ignorance itself?
    People like Collins would not hesitate to demonstrate “pit bull”-like defense of their beliefs, regardless of any contradictory information presented.