I Bet A Consultant Would Not Have Maximized This Synergy

I haven’t read it yet, but there’s a new book called House of Lies: How Management Consultants Steal Your Watch and Then Tell You the Time by Martin Kihn.
What makes this book very intriguing is that Amazon also has an exclusive, tongue-in-cheek 3 minute video overview of the book.
After watching the video, I’m sold on the book–but now I’m gonna try to either go to Borders in my neighborhood and buy it right away, or surf the net to find a lower price. I’m not sure if that’s what Amazon had in mind.

About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for TalentZoo.com and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.