I Am An Antichrist, But I Like Butter

I was too young for Punk, but still, seeing Johnny Rotten push butter on TV does seem a bit odd. The Guardian has more:

One-time punk pin-up and sometime anarchist John Lydon has mellowed further into middle age by starring in a £5m TV campaign for Country Life butter.
The campaign, available to watch exclusively at MediaGuardian.co.uk, marks the first time the 52-year-old has appeared in a TV commercial.
“People know I only do things that I want to or that I believe in and I have to do it my way,” said Lydon on deciding to appear in the TV ad.
“I’ve never done anything like this before and never thought I would, but this Country Life ad was made for me and I couldn’t resist the opportunity.”

See the commercial here.
So who’s left in the “I’ll never shill for a product, ever, ever” club? Anyone?

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About Dan Goldgeier

Blogging on AdPulp since 2005, Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. In addition, he is a regular columnist for TalentZoo.com. Dan published the best of his TalentZoo.com columns in a book entitled View From The Cheap Seats: A Broader Look at Advertising, Marketing, Branding, Global Politics, Office Politics, Sexual Politics, and Getting Drunk During a Job Interview. Look for it on Amazon in paperback and e-book editions.

  • http://www.liggett.com David Moore

    As far as I know, Neil Young still hasn’t sold out.
    Not even in Japan.
    David Moore, Liggett Stashower, Cleveland

  • http://www.galacticmu.com/ Halcyon

    Tom Waits