Hunt The Non-Hustler

Marketing speaker, author and consultant, Tara Hunt, was raised in a small town in Alberta. Naturally, she was shaped by that experience (as we all are, wherever and however we grow up).

I’m not a hustler. I’ve never been a hustler. Sure, I know the elements of the hustle (there are enough examples around me) and could probably engage in the types of interactions that put me at an advantage, but what stops me is that I don’t think the world needs more hustlers. The world needs more mutual benefits.
When I realized all of this years ago, I set out into the world in hopes that I could make a bit of a difference to change this. That’s why I chose marketing. I know, doesn’t seem like a natural progression to set out to make the world a happier, less exhausting place and choose a career in selling stuff. But it seemed to me to be the perfect place to disrupt the hustle.

Hunt, like me, is a change the shitstem from within kind of person.
Speaking of hustlers and the shitstem, Hunt’s site was attacked by malware yesterday. “Somehow there is money to be made in ruining the internet,” she wrote, after the fact.

About David Burn

I wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.