How Hard Is It To Understand You May Have To Kill People?

The U.S. Army has given a facelift to its Web site, www. goarmy.com, to make the enlistment decision easier for potential recruits and their families. Some 12,000 pages of content and a half-million lines of code were condensed to 2,500 pages to make the “soldier experience” easier to understand.
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You won’t be a killer, you’ll be a P.R. professional!

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.