How Do You Lemon Your Widmer?


Portland’s Sasquatch Advertising has unleashed Lemon Your Widemer, a viral video site for its client Widmer Brothers Brewing. The site promotes Widemer’s Hefeweizen, a German style beer served with a slice of lemon.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.