Hide And Go Tweet

tweet_JetBlue.png
JetBlue’s senior VP-marketing and commercial, Marty St. George, decided to test agencies currently vying for the airline’s marketing account by asking on their Twittership.
I don’t know which agencies JetBlue is testing, nor how they faired. What I do know is that agency people who “get” Twitter jumped on this loose ball.
bastholm.png
In response to Bastholm’s line of questioning, St. George made it clear, JetBlue isn’t looking for more agencies to pitch its account.
Bastholm is Chief Digital Creative Officer at Ogilvy.
[via Ad Age]

FacebookTwitterGoogle+PinterestLinkedInRedditStumbleUponEmailDiggShare
About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.