Hawkpanther Discovered Lurking In Portland’s Pearl District

According to Adfreak, EA began running TV ads on Feb. 22 for Hawkpanther.com, a site that supposedly helps you learn to steal a friend’s girlfriend, fiancée or wife.

The Hawkpanther character (and resulting campaign) is, of course, just an ad for EA’s game, Dante’s Inferno. I mean, what else could it possibly be?

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today, as head of brand strategy and creative at Bonehook in Portland, Oregon, I'm focused on providing affordable and effective integrated marketing solutions to mid-market clients.