Have Philosophy Will Travel

Given that I am from Omaha, and having plied my trade in several small markets, I always appreciate when the advertising press looks in on the excellent work being done far from Madison Avenue. Communications Arts does precisely that in its current issue, choosing to feature Indianapolis agency, Young & Laramore.
Shiel_Sexton.jpg
Shiel Sexton headquarters, Indianapolis, IN
The caption for the above piece reads:

“It began as a logo-and-letterhead project for a construction contractor. As we worked with them, we came to realize that they were a lot more than number crunchers in hardhats: they were creative entrepreneurs and kindred spirits. We eventually developed a system of logos, inspired by the materials they work in, which culminated in this work: a landmark three-story sculptural representation of the spirit of their company and its mission.” -Charlie Hopper, VP/Creatve Director

Y&L is the brainchild of David Young and Jeff Laramore, who met in 1979 while visiting an art gallery in Chicago. Tiffany Meyers, who penned the CA feature describes Young thusly:

“Young

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About David Burn

Copywriter and brand strategist in Portland, Oregon. Co-founder and editor of AdPulp.