Goodbye Administaff. Hello Insperity.

I guess being a “temp staffing” firm isn’t as sexy as “business performance advising.” Introducing Insperity. And who better to pitch it than that paragon of business knowledge, sportscaster Jim Nantz.

Does a name like “Insperity” inspire you? Seems very non-descriptive to me. Or maybe that’s the point.

About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for TalentZoo.com and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.