Glamour Puts Some Glam In Promotions

from New York Times: Glamour magazine has signed three advertisers – Bebe Stores, Elizabeth Arden and Mercury – to sponsor a promotion centered on a film series called Reel Moments, which offers readers a chance to have short stories they write turned into short movies. The three winning shorts will be submitted to film festivals and placed on DVD’s to be bound into December issues of Glamour.
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William J. Wackermann, vice president and publisher at Glamour in New York, which like Wired is part of the Cond

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About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.