Get Real With Spike

My friend Spike Jones (SVP Digital at Fleishman-Hillard) is tellin’ like it is, on Twitter and on camera.

Did you get that? Stop counting Facebook “Likes” like your marketing depends on it, and stop calling things “social” when social is already baked in.

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About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.