Gawker Poaches Another One

Ben Popken, of The Spunker has a new gig—editor of Gawker Media’s The Consumerist.
Joel Johnson will be moving up to Executive Editor of the site.

Hit me up at ben [the darn at sign] with your consumer kvetching, hot ads and dishy industry dirt.

You may recall Ben was recently looking at becoming a copywriter. I think he made a wise turn. I mean, why be told what to write by uncaring clients, when Nick Denton is empowering you to write what you want? And for a huge audience, I might add.
Congratulations, Ben. And good luck.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. Ouch!

    David Burn, over at Adpulp, has blogged about Gawker Media’s latest blog poaching. Ben Popken has been named editor of The Consumerist blog.
    Cool, I guess. I don’t know Mr. Popken nor do I (regularly) read any of the GM blogs. So why do I care abou…