Founding Father’s 300th Birthday Presents PR Opportunity

My alma mater is running a full page ad in today’s New York Times to celebrate the 300th birthday of Ben Franklin.
Dennis Trotter, F&M’s Vice President for Enrollment Management and Marketing, said, “This ad is just the beginning of an aggressive marketing campaign to make sure that people know about Franklin & Marshall College.”
Modernista! created the ad.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. I didn’t know you used to live in PA. I’m originally from parts near Allentown.
    And I’m a long-time Franklin fan.