About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.

  • http://www.adpulp.com Dan Goldgeier (Danny G.)

    I love this bit:

    “When you look at the most recognized brands throughout the world, such as Coke or Apple for instance, one of the things they all focus on is the consistency of their branding,”

    Yes, Coke. Or more formally known as Coca-Cola. Either’s OK to order in a restaurant.