Football Triumphant

For once, the big game was much much better than the commercials.
Some second half ad rankings…
Winners:

  • Cars.com “head shrinker”
  • Vitamin Water “Shaq horseback”
  • Hyundai “reveal”
  • Bud Light “Will Ferrell”
  • Amp Energy Drink “nipple charge”

Losers:

  • Ice Breakers “Carmen Electra”
  • E*Trade “baby talk”

One of the best spots I saw tonight was a local buy from Tobacco Free Florida.

I like this spot because it’s all concept. Typically, the spots that air during the game lean heavily on production values, but production values alone will never get the job done.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today, I'm the founder and creative director at Bonehook in Portland, Oregon. We bring integrated marketing solutions to our clients in healthcare, human services, real estate, fashion, outdoor recreation, and food and beverage.

Comments

  1. XRumerTest says:

    Hello. And Bye.

  2. XRumerTest says:

    Hello. And Bye.