Flying Elephants!


David Kiefaber of Adfreak says the IFAW spot above makes it point in a “roundabout and needlessly abstract way.” That’s not what I’m thinking at all. I’m thinking flying elephants! Best of all, when the dreaminess of flying elephants fades, one is left with the stark reality that elephants don’t fly and that they’re best left to their natural habitats.

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.