Florida Is In The Gusher’s Path, But The Family Vacation Must Go On

According to The New York Times, the Florida tourism spot below is running in nearly every major media market from Dallas east to Boston, and financed almost entirely by BP (though there is no mention of it in the ad).

The commercial drives people to more visitor-friendly content available from the Florida Live section of VisitFlorida.com.

Cedar Key, huh? That is an off the beaten-path Gulf Coast destination. I’d like to check it out some day.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today, I'm the founder and creative director at Bonehook in Portland, Oregon. We bring integrated marketing solutions to our clients in healthcare, human services, real estate, fashion, outdoor recreation, and food and beverage.