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Fit Your Content Onto The Tiny Screen Or Else

January 3, 2006 By 1 Comment

Scobleizer wants content his way. And what Scoble wants, Scoble gets. Right?

Now that I have a sooppeerr dddoooppppeeeerr new cell phone (the Cingular 2125, it’s freaking awesome) I am looking at a lot of Web sites and RSS feeds.
One thing I wish is that Web site developers/designers would look at their site on a small screen with limited bandwidth.
So many sites suck really bad. I’m going to call these sites out with increasing frequency in 2006.
If your site makes you scroll for 20 minutes just to see your content, it sucks. It’ll get called out.
If your site squeezes a column so that it’s only one word wide, it sucks. It’ll get called out.
Millions of Web users are out there with cell phones. If you don’t get your site to work properly with a cell phone, you’re turning away customers and that sucks. It’ll get called out.

Okay, Robert. We’ll get right on it add it to our to do list for 2006.

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About David Burn

I wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.

  • http://www.orangeyeti.com Evan

    XHTML/CSS and semantically correct code should go a long way towards making any website more accessible for small screens. If it doesn’t, the device should be redesigned–not the internet.