I like the payoff in this spot, but the setup bothers me. I have a hard time seeing Mr. Slob and Mrs. Neat together, and an even harder time understanding what motivates Mrs. Neat to drop her chores in order to play Mr. Slob’s little ballpark game.
Agency: Mendelsohn Zien
Client: Hormel’s Farmer John brand hot dogs
[via Adweek]
About David BurnI wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.
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