Seattle Fish Company of New Mexico–with the help of 3 Advertising in Albuquerque–has issued a buying guide for its restaurant customers. The guide clearly identifies the various types of customers a restaurant might serve and their seafood preferences.
There’s some great copy here. For instance:
ENLIGHTENED EPICUREAN
The Enlightened Epicurean can be found in environmentally conscious grocery stores
and restaurants. She feeds exclusively on MSC sustainable fish, such as Alaskan Salmon,
South Georgia Patagonian Toothfish and Pacific American Albacore Tuna.
[via Ads of the World]
About David Burn
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